To date, video personalization has been cumbersome, requiring the pre-rendering of hundreds, sometimes thousands of videos. Now, by leveraging consumer-specific data on demographics, behaviors and interests, we can identify and create key individual clips and assemble them into a single video at run time. Our technology can do the legwork to assemble numerous permutations almost instantaneously.
With three advanced technologies – VR 360° videos, shoppable videos and customized videos – ClickFire Media can now create entirely novel forms of digital media with endless possibilities. We can add shoppable hotspots and links within either VR 360° or customized videos, we can create customizable VR 360° videos, we can even make customizable, shoppable VR 360° videos.
Our technology now creates incredibly engaging, truly immersive mobile-optimized experiences.
The digital marketing landscape is changing rapidly, but by leveraging the latest technological innovations, ClickFire Media is leading that change.